Kate Middleton is beautiful in blue as she shares new Shaping Us video

‘Many aspects of our lives today have roots in early childhood’: Princess of Wales is beautiful in a blue Jenny Packham dress in star-studded new Shaping Us campaign video

  • Princess of Wales appeared in a new video for her Shaping Us campaign today
  • Kate Middleton rewore a bold blue Jenny Packham dress last worn in 2019 
  • Read more: Princess jokes she won’t be getting any Valentine’s Day roses

The Princess of Wales was beautiful in blue today as she appeared in a new star-studded video to promote her early years campaign.

Earlier this week, she kicked off her new ‘Shaping Us’ initiative, which she described as her ‘life’s work’ with a glitzy reception at BAFTA in London, before she met with locals in Leeds to discuss the scheme yesterday.  

In a new video shared on her Early Childhood Instagram page today, which also featured Fearne Cotton and Professor Green, the Princess explained: ‘Many aspects of our lives today have roots in early childhood.’

In the clip, she was dressed in a blue bespoke Jenny Packham dress which she first wore in 2019 during a visit to Northern Ireland. 

The Princess of Wales was beautiful in blue today as she appeared in a new star-studded video to promote her early years campaign

The video goes on to show a number of celebrities, including Giovanna Fletcher and Zara McDermott. 

They explained ‘how we love, how we treat our mental health and how we form relationships’ can all be affected by those early childhood experiences.

The video was shared with the caption: ‘You may not realise it, but our early childhood shapes everything from the way we form relationships to the way we cope with stress.

‘Huge thanks to our Champions for spreading the message.’

Among the celebrities to appear in the clip were Fearne Cotton, who spoke about how early childhood could impact mental health 

In the clip, the royal swept her hair into a bouncy blow dry style, tucking part of it behind her shoulder.

She opted for neutral makeup for the occasion, with a touch of eyeliner and a pop of nude lipgloss. 

Meanwhile she wore minimal jewellery, opting simply for a pair of hoop earrings.

The project, which launched yesterday today, is a long-term project for the princess, beginning with how a child develops and the importance of the formative years. 

It will ‘explore in more depth the importance of a child’s social and emotional world’ and the significance of relationships, surroundings and experiences.    

In the clip, she was dressed in a blue bespoke Jenny Packham dress which she first wore in 2019 during a visit to Northern Ireland

Kate first wore the bespoke dress during a whirlwind two day visit to Northern Ireland in February 2019 (pictured) 

Yesterday, Kate was elegant in an emerald coat as she launched her Shaping Us campaign in Leeds.

The royal, 41, opted for a pair of £1,280 brown knee-high boots by Gianvito Rossi and a £950 midi cream dress from Victoria Beckham for her visit to discuss the importance of the early childhood years – which is the subject of her new campaign film.

To begin with, Kate toured Kirkgate Market – where she politely ignored a wolf whistle from a member of the public – and happily spoke with crowds of adoring royal fans who had waited to catch a glimpse of her. 

She then visited the University of Leeds to attend a second-year lecture in the ‘Psychological Approaches to Understanding and Supporting Children’s Learning’ module, which examines children’s learning and development, including attachment theory.

Other stars to appear in the clip included Giovanna Fletcher (left), who has previously interviewed the Princess, and Zara McDermott (right) 

She also appeared in a new video campaign which was shared online, donning a smart green blazer with a black round-neck top underneath. 

Earlier this week, Kate made a stylish splash in a red trouser suit as she launched the campaign in London.

In a speech at the event, the 41-year-old said: ‘The campaign is fundamentally about shining a spotlight on the critical importance of early childhood and how it shapes the adults we become.

‘During this time we lay the foundations and building blocks for life. And it is when we learn to understand ourselves, understand others and understand the world in which we live.

Yesterday, the Princess of Wales visited Leeds to celebrate the launch of her new campaign Shaping Us

A campaign video for the The Princess of Wales’ Shaping Us campaign, which is raising awareness of the unique importance of early childhood, is played at Piccadilly Lights in London

‘This is why it is essential, to not only understand the unique importance of our earliest years, but to know what we can all do to help raise future generations of happy, healthy adults.’ 

The event was attended by newly appointed ‘champions’ from the world of music, science, sport, celebrity and academia including presenter Rochelle Humes, England women football captain Leah Williamson and broadcaster Fearne Cotton.

Host Kate Silverton, the television presenter who has retrained as a child therapist, praised the princess for her ‘ardent dedication’ and championing of the issue.

During the evening, a short film was screened to launch the campaign, highlighting how babies and children develop in response to their earliest experiences. 

The multi-media campaign is part of a major push by the Royal Foundation Centre for Early Childhood, set up by the princess in June 2021, to raise awareness of how our early years mould our lives. 

It is set to run for at least five years, and has been described by a Kensington Palace spokesman as the princess’s ‘life’s work’. 

The Princess spoke passionately about the campaign in an open letter published in yesterday’s Mail on Sunday, in which she set out her plan for ‘Shaping Us’.

She wrote the impassioned plea on her laptop as she was preparing for the campaign launch, which starts with a week-long publicity blitz, including last night’s event at BAFTA. 

Reports produced by the Early Childhood centre have revealed that the first five years shape future wellbeing more than any other stage of development, with our brains growing faster than at this time then any other. 

It also hopes to ‘break the cycle’ for parents who experienced difficult childhoods themselves.

Palace aides say the idea for the project began even before Kate became a mother 

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